Spring Party 2022
Objectives:
Increase ticket sales to Brooklyn Arts Council’s spring gala
Drive donations
Launch BAC’s new Brooklyn Empower Fund
Improve brand recognition
Results:
125 Attendees
Raised $75,185 (through ticket sales, ad sales, donations, and silent auction participation)
My Role:
Conceived and designed all digital and print graphics
Developed content for emails, social media, and electronic journal
Strategized, planned, and executed all marketing and communications including social media posts and email blasts
Coordinated with external stakeholders and print vendor
Digital Collateral
Posts & Carousels
Facebook/Twitter & MailChimp Graphics
CityPoint Outdoor & Indoor LED Displays
Content
Electronic Journal
Select Email Campaigns
Print Collateral
Invitation
Remit Card
Print Program (16 pages)
Event Signage
Donation Card