Grantee Celebration 2023

Objectives:
Maximize attendance of grantees and key stakeholders to private Brooklyn Arts Council event
Engage grantees on social media and encourage photo-sharing
Position BAC as a leader in Brooklyn’s arts and culture community

Results:
Attendees: 220
Average Email Open Rate: 77% | Average Email Click Rate: 25%
Instagram: Impressions: +29% | Engagement: +22% | Reach: 1,300

My Role:
Conceived and designed all digital graphics and content including electronic program
Strategized, planned, and executed all marketing and communications including social media posts and email blasts
Developed content for emails, social media, and Eventbrite