Open Calls 2024

Objectives:
Spread awareness about Brooklyn Arts Council’s 2024 Grants, SU-CASA, and Panelist Open Calls
Launch new resources for BAC Grant applicants (Eligibility Self-Check, Artist Highlights, and Wellness Care Package)
Promote Grants (6) and SU-CASA (2) Information Sessions

Results:
Grants & SU-CASA Applicants: 661 | +11% increase from 2023
Panelist Applicants: 136 | +24% increase from 2023
Info Session Attendees: 800 | +43% increase from 2023
Average Email Open Rate: 43% | Average Email Click Rate: 2%
Instagram: Followers: +375 | Impressions: +56% | Audience Reach: +65% | Interactions: +60%
Website Unique Visitors: August: +25.5% | September: +30%
Website Clicks: August: +57% | September: +92%

My Role:
Conceived and designed all digital graphics for BAC and external partners
Strategized, planned, and executed all marketing and communications including social media posts and email blasts
Developed content for emails, social media, Eventbrite, and website
Edited and branded Grant Guidelines
Made all necessary updates to BAC’s website including links to guidelines, applications, recordings etc.
Served as primary liaison with press